Advertising

Customers have so many more tools available to them today to find information, compare products and shop by price. And purchase decisions are heavily influenced by product reviews and social media endorsements. CQ Marketing creates custom advertising packages for our clients to balance traditional advertising with online, social, Google AdWords, remarketing, programmatic and more to maximize reach and return on investment (ROI) from each ad budget.

Here’s what sets CQ Marketing apart from competitors for advertising services:

Strategic Campaigns

We begin with your goals and needs. Your expected sales growth, product launch schedule and budget will be our guiding parameters to create a custom advertising strategy just for you. More than utilizing only thought-leadership, we carry that strategy through to everything, from where to advertise and overall campaign themes to even the graphic design of each ad.

Results Tracking

We are a data-driven marketing agency. Done properly, online advertising will have a wealth of information that allows us to analyze the performance of specific ad campaigns and creative. We have also developed tools to help track and quantify the value of traditional advertising mediums such as magazines, radio and TV. With so many media outlets competing for your ad dollars, it’s imperative that you know what’s performing and what’s not to maximize your ROI.

Marketing for Gearheads by Gearheads

You won’t waste time with off-target advertising campaigns or correcting automotive lingo with CQ Marketing. We understand your customers because we are your customers! We know how to reach your target audience, what are the visual and key messages that will attract attention and what will motivate customers to learn more about your company and products or to simply place an order!

AdWords, Programmatic, Remarketing and Other Online Tools

Advertising has also evolved from picking which magazines and TV shows to advertise with and creating display ads. Now, advertising includes the decisions of which types of online ads to do, and how much. Managing Google AdWords to continually monitor the cost of conversion and working with programmatic and remarketing ad campaigns require expertise in online advertising as well as knowledge about competitors and the niche market.